With input from big players such as Google, Microsoft, Nokia, AOL, AT&T, Ericsson, GoDaddy, and Vodafone the W3C have defined a set of basic guidelines for developing mobile Web content.
Mobile Web Best Practices 1.0, consists of instructions on how to avoid technical issues when viewing web content from mobile devices.
The guidelines also focus on how to prevent known problems such as pop-up windows, horizontal page scrolling and more. It is seen that these guides will aid content authors, web developers and web designers when planing to create websites that will also be available via mobile devices.
There is also a Wiki dedicated to the Mobile Web Best Practices, enabling people to actively respond and add valuable input.